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🇮🇳 India has 6,53,000+ DPIIT-registered startups — and most investors haven't heard of 99% of them
📊 Only 2% of Indian startups ever receive formal funding — The Hook Hustlers is here to change that ratio
🏙️ 48% of India's startups are from Tier 2 & 3 cities — yet most VC offices are in Bandra and Koramangala
🏛️ Government Fund of Funds — ₹10,000 Crore allocated for Indian startups. Is yours getting its share?
🤖 Our AI doesn't sleep, doesn't have a bad day, and never loses your pitch deck — AI-powered matching, 24/7
🦁 India produced 125 unicorns — the next one could be from Lucknow, Bhopal or Patna. We're building for that future.
📈 Indian startup funding is projected to recover to $11.5–13.8 Billion in 2026 — the opportunity is now
⚡ Every verified startup gets a Funding Readiness Score — know exactly where you stand before you pitch
🇮🇳 India has 6,53,000+ DPIIT-registered startups — and most investors haven't heard of 99% of them
📊 Only 2% of Indian startups ever receive formal funding — The Hook Hustlers is here to change that ratio
🏙️ 48% of India's startups are from Tier 2 & 3 cities — yet most VC offices are in Bandra and Koramangala
🏛️ Government Fund of Funds — ₹10,000 Crore allocated for Indian startups. Is yours getting its share?
🤖 Our AI doesn't sleep, doesn't have a bad day, and never loses your pitch deck — AI-powered matching, 24/7
🦁 India produced 125 unicorns — the next one could be from Lucknow, Bhopal or Patna. We're building for that future.
📈 Indian startup funding is projected to recover to $11.5–13.8 Billion in 2026 — the opportunity is now
⚡ Every verified startup gets a Funding Readiness Score — know exactly where you stand before you pitch
Support

Help Centre

Everything you need to know about The Hook Hustlers platform. Can't find your answer? Contact us at _thehookhustlers@gmail.com

🚀

Getting Started

How to create your account, get DPIIT verified, and set up your startup profile.

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AI Matching

How our matching algorithm works and how to improve your match score.

💰

Pricing & Commission

Understanding our subscription fees, commission tiers and payment process.

⚖️

Legal & Deals

How deal confirmation works and our legal protection framework.

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Data Room

Uploading documents, managing access and keeping your data secure.

📞

Contact Support

Reach our team via email, phone or WhatsApp for personalised help.

FAQ

Frequently Asked Questions

FOR STARTUPS

How do I list my startup on The Hook Hustlers?
Sign up at thehookhustlers.com/signup, select "I'm a Startup", fill in your company details, upload your DPIIT certificate, and pay the ₹499/month subscription. Our team will verify your DPIIT certificate within 48 hours and activate your profile.
What is a DPIIT registration and why is it required?
DPIIT (Department for Promotion of Industry and Internal Trade) registration is India's official startup recognition under the Startup India scheme. We require it to ensure all startups on our platform are genuine, legally registered Indian entities. You can register at startupindia.gov.in.
How does the AI matching work?
Our algorithm analyses your startup's sector, funding stage, traction metrics, team background, city, and other factors against each investor's stated preferences and past investments. You'll receive a curated list of matched investors ranked by compatibility score.
What is the Funding Readiness Score?
Your Funding Readiness Score (out of 100) is an AI-generated assessment of how investor-ready your startup profile is. It evaluates completeness of information, traction metrics, team strength, market size, and financial data. A higher score means more investor matches.
Can I close a deal outside the platform?
No. As per our Terms of Use, all deals resulting from connections made through the Platform must be confirmed on the Platform. Circumventing this is a breach of agreement and subject to legal action. Our deal confirmation process protects both you and the investor.

FOR INVESTORS

How do I join as an investor?
Sign up and select "I'm an Investor". You'll need to provide your LinkedIn profile URL and AUM documentation for verification. Annual membership is ₹4,599 based on your investment capacity. Verification takes 2-3 business days.
What types of investors can join?
We welcome angel investors, venture capital firms, corporate investors, government funds (including Startup India registered funds), private equity firms, and family offices — any legitimate investment entity operating in India.
How do I set my investment preferences?
After your account is verified, you can toggle your preferences in your investor dashboard — including preferred sectors, funding stages, ticket sizes, city preferences, and more. Our AI uses these to curate your weekly deal digest.

GENERAL

How do I contact support?
Email us at _thehookhustlers@gmail.com, call/WhatsApp +91 89249 52608, or use the contact form at thehookhustlers.com/contact. We respond within 24 hours on all working days.
Is there a mobile app?
Not yet — we're focused on building the best possible web platform first. A mobile app is planned for a future phase. Our website is fully mobile-responsive and works great on all devices.